Festspielhaus St. Pölten
The pleasure of blossoming art
Leading the departments PR and Press of the Festspielhaus St. Pölten
To position the new opened Festspielhaus St. Pölten
The regional population should accept the new event-place in the first step. Secondly, they should be won as the new audiance. Longterm, also national audiance should visit the Festspielhaus St. Pölten.
The Festspielhaus St.Pölten should be established in the media. The new art center should become a fixed point for the population.
Leader of the PR - and Press department
Planning and conception of the corporate design and of the print-materials, amongst others flyers, posters, month- and subscribtion-booklet
Planning and conception of the subscription-system in cooperation with the management and the artistic leadership
Planning, conception and realisation of the image
Drawing up adverts
Conception and agreement of media-cooperations
Planning and organisation of press conferences
Conception and leading of press-trips, amongst others to Iran
Acquisition of sponsors
Work out sponsor-cooperations
NÖ Kulturszene GesmbH
The Festspielhaus St. Pölten opened on the 1. March in 1997. The goal was to create a new centre of culture in Lower Austria. In the area of the new government-district of the provincial capitel with 50.000 inhabitants, there should be established a program on the base of music, dance, music-theatre and literature.
The 'Festspielhaus St. Pölten' with its capacity of 1.054 visitors, could be made full with 80% because of the demanding program. 75% of the visitors came from Lower Austria, 20% from Vienna and 5% came from other parts of the country. The austrian media reportet regularly – also the print-media as well as the radio and the televion. 15-25%of the visitors, according to the events, said, that they visit the 'Festspielhaus St. Pölten' on the basis of the media-reports.